From The Gazette

Vaudreuil-Dorion

New year’s resolutions mean big money for sports centre

  • A worker installs foot pegs on the sports centre's climbing wall, which will be open to the public on Feb. 10.
    A worker installs foot pegs on the sports centre's climbing wall, which will be open to the public on Feb. 10.
    Photo credit: Jason Magder/The Gazette

Vaudreuil’s Multi-Sports Centre is struggling with the same issue affecting all community sports centres this time of year: how to ensure all its new members keep their new year’s resolutions.

The non-profit organization, which opened on Oct. 1, saw a huge spike in new memberships at the beginning of the month, as people attempt to make good on the popular new year’s resolution to get into shape.

The centre now has 4,000 paying members, with 90 per cent of them coming from the Vaudreuil-Soulanges region.

“It’s definitely better than we expected,” said Lucie Vachon, the general manager of the $25 million centre.

Vachon has a big bill to pay off. The project was built with $16.8 million in grants from the federal and provincial governments, and a donation of land from the city of Vaudreuil-Dorion donated the land. The remaining money will be covered by operating revenues from the centre, and sponsors.

She said she expects to break even in about a year from now.

“We’re at 4,000 members, and we’re not even half full,” she said. “I’m hoping in a few years to be able to say we have 10,000 members.

Isabelle Adam, the centre’s director of communications said there are now an average of 800 daily visitors to the centre, up from 480 in November.

While Vachon is confident, she knows the centre will still face certain challenges, as interest wanes and new members settle back into their old routines, thereby forgetting the gym.

“It’s our job to keep them coming back and interested,” she said. “And it’s not that hard, because we have so much to offer.”

Next month, the centre will unveil its climbing wall, which it hopes will be a draw for top-level competitions, since the wall is equipped for speed climbing, a sport whose popularity has been growing.

jmagder@montrealgazette.com
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